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Blockbuster Inaugural Season of Big Cricket League Records 16.1 Million live Viewership Across Sony Sports Network and FanCode

International KhabarbyInternational Khabar
April 3, 2025
in Business
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Blockbuster Inaugural Season of Big Cricket League Records 16.1 Million live Viewership Across Sony Sports Network and FanCode

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The inaugural season of Big Cricket League recorded a live viewership of 16.1 million across television & digital networks spread over 10 match days and 18 T20 matches. BCL Season 1 was broadcast on Sony TV, Sony LIV & FanCode, featuring six teams, 18 matches & cricket legends like Irfan Pathan, Suresh Raina, Shikhar Dhawan, Yusuf Pathan, Herschelle Gibbs, Imran Tahir & Tillakaratne Dilshan among others. BCL also crossed an overall reach of 200 million across digital, print & social media platforms globally during the inaugural season. A first-of-its-kind cricket league, BCL brought together 48 former international & first-class cricketers from around the world and 60 amateur cricketers, who were selected after trials that were conducted all over India. The first edition of the league was won by Mumbai Marines, a franchise owned by prominent Supreme Court lawyer Sana Raees Khan & captained by former India pacer Irfan Pathan. Big Cricket League Season 1 also saw several amateur cricketers turn into stars, who gained nationwide attention.

Team BCL

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Dilip Vengsarkar, Big Cricket League Commissioner, said, “The Big Cricket League is a project that aims at fulfilling dreams of those who could never get a chance to play at the highest level. The cricket was fantastic, talent on display was exceptional and the viewership numbers are a testimony to the hard work put in by the team.” Rudra Pratap Singh, Founder & President of Big Cricket League, said “We are delighted with the viewership numbers of Big Cricket League Season 1 and the response we have received across the world. I was happy with the cricket quality & am really proud of the amateur cricketers, who went neck-to-neck with former international stars, producing top quality cricket.“

Annirudh Chauhan, Co-founder & Chief Executive Officer of Big Cricket League, said, “The viewership numbers of Big Cricket League Season 1 are a testament to the uniqueness & brilliance of our concept, which sets it apart from other cricket leagues happening across the world. We have received a brilliant response from brands, sponsors & our broadcast partners & it gives us the impetus to make Season 2 bigger, better & blockbuster.

Sana Raees Khan, Owner of Mumbai Marines, said, “I already expected the inaugural season of the league to be blockbuster but my team being crowned champion is like an icing on the cake. I am thrilled for the entire team, the league including & especially the local aspiring cricketers, who got a chance to rub shoulders with the likes of Irfan Pathan and other international players. Mumbai Marines stood tall against every challenge and proved that this win is for our team, our fans, and the spirit of the game. We celebrate today, but we set our sights on even greater heights! It only gets bigger from here! Onward and Upward!” After a successful Season 1, there is an opportunity for amateur cricketers as the Big Cricket League has already started taking registrations for Season 2 and will begin trials in the month of March 2025. More popular international cricketers are expected to participate in the Season 2 of Big Cricket League.

3EA a management consulting group was involved into ideation, feasibility, and brand name finalisation process only during initial phase with Mr. Rudra Pratap Singh. There is no association with the present company of BCL and its ongoing execution.

For more information, check out www.bigcricketleague.com

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